by Ernest Lilley
Gumshoe Review Spec ISBN/ITEM#: AdInfo
Date: June 1, 2006 / Show Official Info /
We've got lots of book and magazine reviews asking to be taken to our readers, and now we're offering advertising space on our review pages.
Wasn't love of the genre enough?
Actually, we think we can serve the mystery community better by offering advertising. Revenue will let us spend more time working on the publication, attract more professional talent, and just plain keep us going. We're hoping to run ads primarily from the publishing and fannish communities as well, so the paid content we run should enhance the publication.
Having just begun publishing, we do not currently have any statistics for Gumshoe, but we can hope to soon mirror our sister magazine, SFRevu. According to our web stats, SFRevu gets about 125,000 Page Views a month. We're getting about 500,000 hits, but that's not really a useful statistic, since every object on a page counts as a "hit". In addition, you should note that our counts have been increasing continually, so we expect significantly more views as time goes by.
Lost in Adspace? or How Much For Just The Planet?
We are using a rotating system to display ads on our pages, and will only sell a limited number of ads so your number of impressions (ad displays) should never drop below 5000 views per month. You can buy more than one ad space to increase your page views, but this allows us to keep prices down so that small vendors can afford our pages. We're offering two ad sizes and locations at the moment:
Display Reports / Statistics
You can check to see how your ad is doing by linking to its stat page, where you'll see the ad, the number of times its been shown (impressions) , and the number of times it's been clicked on. Statistics are updated in real time, so you don't have to wait until the next day to see how you're doing. We'll also send you a copy of its performance report at the end of each month.
If you'd like to know more contact us at: firstname.lastname@example.org